Free templates
InMail costs credits, so every one should earn a reply. These are short, specific and built around one reason to write now, with subject lines that look like a person wrote them.
A LinkedIn InMail that gets a reply is short (three to five sentences), opens with the specific reason you're writing to this person now, names one problem they likely have, offers one piece of proof, and ends with an easy question. The subject line should name the topic plainly. Save InMail for people a connection request won't reach.
Replace everything in {braces}. Use them as they are, or as a starting point in your own voice.
Subjectquestion about {area} at {company}
Hi {first name}, I know your inbox is full, so I'll be brief. {Company} is {trigger}, and teams at that stage usually run into {problem}. We helped {customer} {result}. Would a 15-minute walkthrough help, or is someone on your team closer to this?
Subjecthow {peer company} handled {topic}
Hi {first name}, {peer company} faced the same {problem} as they grew past {milestone}. They fixed it by {one-line approach} and saw {result}. Happy to share the details if it's on your radar.
Subjectan idea for {initiative}
Hi {first name}, saw {company} is {initiative}. One thing that helped similar teams: {specific idea}. If it's useful, I can send a short note on how others set it up.
Subjectyour first 90 days at {company}
Hi {first name}, congratulations on the new role. New {role}s often inherit {common problem}. We put together a short checklist from {number} teams who solved it. Want it? No strings.
Subjectyour {role} hire
Hi {first name}, saw you're hiring a {role}, which usually means {work} is piling up. While you hire, {product} can take on {task}. Open to a quick look?
Subjectcongratulations on {news}
Hi {first name}, congratulations on {news}. The next few months usually bring {growth problem}. {Customer} handled it without adding headcount; happy to share how.
Subject{event}
Hi {first name}, we were both at {event}. Your point about {topic} stuck with me, because we see {related problem} with {type of customer}. Worth comparing notes for 15 minutes?
Subject{mutual name} suggested I write
Hi {first name}, {mutual name} mentioned you're working on {topic}. We helped {customer} with something similar. Happy to share what worked, if useful.
Subjectyour post on {topic}
Hi {first name}, your post on {topic} described a problem we hear weekly from {type of customer}. Curious: did you find a fix for {specific detail}?
Subject{topic}, briefly
Hi {first name}, I sent a connection request a couple of weeks ago, so this is my one follow-up. {Reason it's relevant now}. If it's not a priority, no reply needed.
Subjectone idea for {company}
Hi {first name}, a quick idea instead of a request: {specific suggestion}. Teams that tried it saw {result}. Happy to explain if it's useful.
Subjectour customers overlap
Hi {first name}, we both sell to {type of customer} without competing. Our customers often ask about {their service}. Worth a call to see if there's something useful we could do together?
Subject{your product} and {their product}
Hi {first name}, {your product} and {their product} cover two halves of the same job for {type of customer}. A few of our customers use both. Would you be open to exploring an integration?
SubjectRe: {original subject}
Hi {first name}, one more thing that might help with {topic}: {resource or idea}. No reply needed if the timing's wrong.
Subjectclosing the loop
Hi {first name}, I won't keep messaging. If {problem} becomes a priority, I'm here, and I'll keep following your posts either way.
For most outreach, a free connection request with a short note is the better first move. Our guide to InMail vs connection requests explains when each wins, and the 30 connection request templates cover the free option.
Siela AI's LinkedIn outreach agent finds the right people, writes messages like these for each one and sends them from your own accounts, within the daily limits you set.
Message the five heads of operations who didn't accept last month.
The AI SDR doesn't use InMail credits. These five fit, so each gets a connection request with a short note about why you're reaching out, and I pick up from it when they accept.
5 connection requests today
Keep it to three to five sentences: why you're writing to them now, the problem they likely have, one piece of proof, and one easy question. Use a plain subject line that names the topic.
Not usually. A connection request is free and opens an ongoing relationship. InMail is worth a credit for senior or hard-to-reach people and time-sensitive reasons.
LinkedIn returns the credit when your InMail gets a reply within its stated window, so well-targeted InMails cost less than they seem.
Yes, if they're a connection, or if they've turned on Open Profile, which lets anyone message them without a credit.
No. Siela's AI SDR reaches people with connection requests and messages from your own LinkedIn account, which needs no Premium or InMail credits. Use these templates when you send InMail yourself.
Siela AI finds people with a reason to talk, writes messages like these for each one and sends them from your own accounts.