All agents

AI lead generation

AI lead generation that starts with intent, not a list.

Siela's AI SDR finds people who fit your customer and show a fresh reason to buy, scores each one with a one-line reason, and saves them to your CRM. Turn on outreach when you're ready, or keep it to the list.

Buying signalsScored hot, warm or coldFind leads only, or reach out
Siela · NorthwindExample
You
You 9:41

Build me a list of agency owners who are hiring for sales. Don't message anyone yet.

AI SDR 9:41

Found 18 who fit; 7 are hot. All 18 are saved to your CRM with the reason each one was picked. Nothing was sent.

AI SDRFind leads only

18 leads saved, 7 hot

SignalHiring for sales
ModeFind leads only
SavedA CRM group for this run

How AI lead generation works in Siela

AI lead generation uses an agent to find and qualify potential customers: it searches for people who match your ideal customer, checks them for signs they're ready to buy, and scores them, so you start from the strongest leads instead of a raw list.

  • Reads your website. Paste it in and the AI SDR suggests who to reach: roles, industries, company sizes and locations.
  • Looks for fresh buying signals. People asking how to solve the problem you solve, comparing tools, hiring for the work you automate, changing role or raising money. It can also track keywords and competitors on LinkedIn and X.
  • Skips the wrong people. Exclude recruiters, freelancers, consultants, students and Open to Work profiles, plus any competitor or keyword you name.
  • Scores every lead. Hot, warm or cold, with a one-line reason tied to fit, intent, how recent the signal is and how likely they are to reply.
  • Saves them to your CRM. Each run gets its own group, with the reason each person was picked.

From a list to a conversation

Choose "Find leads only" and nothing is sent: you get the list and decide what to do with it. When you're ready, switch to "Find leads and reach out" and the same AI SDR starts the conversations on LinkedIn, X and email from your own accounts, within the daily limit you set for each channel.

How it works

  1. Paste your website

    It suggests your ideal customer. Adjust roles, industries, sizes and locations.

  2. Choose which leads

    Hot leads only, or Normal: hot leads first, then everyone who fits. Plus people to skip.

  3. Add signals to track

    Keywords and competitors on LinkedIn and X, if you want to steer it.

  4. Get a scored list

    Saved to your CRM, with or without outreach.

CRM and booking come built in

Nothing needs buying or connecting first. The work lands in tools that come with Siela, and every agent can read and write to them from the first minute:

  • CRM: contacts and companies, a visual pipeline, and every lead the AI SDR saves, with the reason it was picked.
  • Calendar and booking: booking pages you can share, slots checked against every connected calendar, and reminders to both sides.
  • Business memory: your brand voice, product facts, people and past work, read by every agent before it writes.

Already on HubSpot or Salesforce? You can connect them.

How it compares

Siela AI SDRContact databases
e.g. Apollo, ZoomInfo
LinkedIn automation tools
e.g. HeyReach, Waalaxy
Finds people for youYes, from your website and setupYou search and filterYou bring the list
Buying signalsInferred from what you sell, plus keywords and competitors you trackFirmographic and intent filtersRarely
Scores each lead with a reasonYes: hot, warm or coldSome lead scoresNo
Starts the conversation tooYes, on LinkedIn, X and email, when you chooseEmail sequences on someYes, on LinkedIn

Based on each vendor's public website, October 2026. Categories describe typical products in each group; individual tools vary.

Questions

What is an AI lead generation agent?

An AI agent that finds and qualifies potential customers for you. Siela's AI SDR finds people who fit your customer and show a fresh buying signal, scores each one, and saves them to your CRM, with outreach if you want it.

How does it decide who is a good lead?

It matches your roles, industries, company sizes and locations, removes the people you exclude, and looks for fresh signals such as a new role, new funding, hiring or engagement with a competitor. Each lead is scored hot, warm or cold with a one-line reason.

Can I get leads without sending any messages?

Yes. Choose Find leads only, and everyone it finds is saved to your CRM. Nothing is sent.

Where do the leads go?

Into Siela's built-in CRM, in a group for each run, each with the reason it was picked.

Hand over the growth work.

Paste your website, check the setup and press start. You set the limits; the agents do the rest.